Leveraging marketing best practices to craft impactful campaigns that aligns brand values with a unique voice that resonates with the target audience. Whether starting from scratch or adhering to set branding standards,  I develop campaigns that capture attention and build meaningful connections.

Development

Equity

Advocacy

Product Marketing
All logos, imagery, and content represented in this portfolio are the property of their respective organizations and are displayed here solely as examples of my work on these projects. This portfolio is intended for demonstration purposes only.

Professional Contributions

Consistency in organization branding across platforms maintains the integrity of a brand and helps create brand association and recognition. In this section you will find examples of organizations that I have been a part of building and standardizing brand guidelines as well as designing or updating business logos.

Brand Management

Branding is the process of connecting good strategy with good creativity.

- Marty Neumeir, The Designful Company
ENERGERA
As Content Marketing Manager at Energera, I led the initiative to align and standardize the brand messaging and representation for its diverse portfolio, including Sandtinel, Frac Shack, and SideKick, bringing them together under a cohesive organizational identity.
Branding
Creation, alignment, and management of the Energera, Sandtinel, Frac Shack, and NG SideKick brand standards. Implementing each brand's expectations for representation across all channels and platforms.
Management Tools
Projects & Campaigns
Explore examples of the diverse campaigns and projects completed during my time at Energera.
Website Redevelopment & Alignment
2023
Website Redevelopment & Alignment
2023
Colorado Oil & Gas Association
As the Communications and Research Coordinator for COGA responsibilities included the production and consistency of branded content, messaging, and publication of original content pieces, online web presence, communications, and social media.
Branding
Management Tools
  • Website CMS/CRM....
  • Icontact, hootsuite, facebook business manager, twitter campaign manager
Projects & Campaigns
Explore examples of projects accomplished while with COGA.
Website Development & Member CRM Integration
2018
Auxo
As the Chief Creativity Champion and business partner at Auxo Business Services, I worked with clients to strengthen their brand equity, aligning business objectives with messaging and presence across web platforms, social media, and marketing collateral, driving engagement and growing their audiences.
Branding
Management Tools
  • Sprout Social, Monday or Loomly
  • IG/FB Live
Strategy & Services
  • Services
  • Resources - worksheets/blogs
JTA Communications
Jake's The Answer, or JTA Communications was created as a digital marketing and consulting service for small businesses, start-ups, and individual entrepreneurs. From logo design, content creation, and website development to brand, communications, and marketing strategy.
Branding
Management Tools
  • Weebly...
  • Amazon Associates
Clients & Campaigns
  • Employee Engagement/Workforce Comms
  • Articles/Blogs/Statements/
American Educational Products
As the International Sales & Marketing Representative, I led the initiative to align and standardize the brand messaging and representation for its diverse portfolio, including Sandtinel, Frac Shack, and SideKick, bringing them together under a cohesive organizational identity.
Design
Management Tools
  • Website
  • Salesforce
  • Social media
Strategy & Campaigns

Online Presence

Skilled in crafting tailored communication strategies that boost brand visibility, drive website traffic, generate leads, and grow an engaged following.​

Website Branding

The incredible brand awareness and bottom-line profits achievable through social media marketing require hustle, heart, sincerity, constant engagement, long-term commitment, and most of all, artful and strategic storytelling.

- Gary Vaynerchuk, Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy World
  • Energera/Frac Shack/Sandtinel
  • COGA
  • JTA
  • Auxo/Clients
    • Realtor
    • ?
ENERGERA
Social Media Brands Managed
@EnergeraTech
@EnergeraTech
@EnergeraTech
Social Media Channel Growth
Colorado Oil & Gas Association
Social Media Brands Managed
@ColoradoOilGas
Social Media Channel Growth
Jake Taylor
As the Chief Creativity Champion and business partner at Auxo Business Services, Jake assisted clients align their brand and mission on the web, social media, and through digital marketing to target, engage and grow following.
Social Media Brands Managed

Social Media Management

The incredible brand awareness and bottom-line profits achievable through social media marketing require hustle, heart, sincerity, constant engagement, long-term commitment, and most of all, artful and strategic storytelling.

- Gary Vaynerchuk, Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy World
ENERGERA
Social Media Brands Managed
@EnergeraTech
@EnergeraTech
@EnergeraTech
Social Media Channel Growth
Colorado Oil & Gas Association
Social Media Brands Managed
@ColoradoOilGas
Social Media Channel Growth
Jake Taylor
As the Chief Creativity Champion and business partner at Auxo Business Services, Jake assisted clients align their brand and mission on the web, social media, and through digital marketing to target, engage and grow following.
Social Media Brands Managed

Social Media Shareables

Brand Monitoring

The incredible brand awareness and bottom-line profits achievable through social media marketing require hustle, heart, sincerity, constant engagement, long-term commitment, and most of all, artful and strategic storytelling.

- Gary Vaynerchuk, Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy World
*Monitoring and Analytics*
>Include Social media monitoring and analytics details here
>Link to more details on Web & SEO page
> Link to supplementary content
ENERGERA
Social Media Brands Managed
@EnergeraTech
@EnergeraTech
@EnergeraTech
Social Media Channel Growth
Colorado Oil & Gas Association
Social Media Brands Managed
@ColoradoOilGas
Social Media Channel Growth
Jake Taylor
As the Chief Creativity Champion and business partner at Auxo Business Services, Jake assisted clients align their brand and mission on the web, social media, and through digital marketing to target, engage and grow following.
Social Media Brands Managed

Programs & Events Coordination

Digital Advertising, Social Media, & Promotion.

Social media graphics & Shareables
Digital Advertisements & Online Promotion Graphics

Social Media Management

Experience in the development of unique communications strategies to bring attention to brands and events, drive website traffic, generate new leads, and grow following.
Social Campaign Goals:
  • Brand Awareness Campaign
  • Sponsored Advertising
  • Promoted Posts
  • Lead Generation Campaigns
  • Geotargeting
  • Event Promotion
  • Target Audience/Follower Growth
Social Media Analytic Tools & Reporting:
Posters & Signs
Posters, signs and other types of print collateral designed by Jake Taylor using Adobe Photoshop, Illustrator, or GIMP.
"Welcome to the Loo - Face Swap"
Canvas print designed in Photoshop by Jake Taylor
Stickers
Unique designs created both professionally and fun by Jake Taylor that have been printed as stickers.
Infographics & Handouts
Various informational graphics, cards and handouts created by Jake Taylor for print and distribution.
Booklets, Brochures & Cards
CoGA | Community Impact Report
COGA's Annual Community Impact Report  highlights member company's charitable efforts and measurable impacts on their communities through local nonprofit donations, volunteer hours and various other stewardship efforts and compiles the data in to this yearly report.
COGA | Annual Report
2018
2019
COGA | 2019 Christmas card
Front
Back
AMEP | Trifold brochure
Small front and back tri-fold brochure created to highlight new American Educational Products brands and information internationally.
Business cards

Workforce Communications

Posters & Signs
Posters, signs and other types of print collateral designed by Jake Taylor using Adobe Photoshop, Illustrator, or GIMP.
"Welcome to the Loo - Face Swap"
Canvas print designed in Photoshop by Jake Taylor
Stickers
Unique designs created both professionally and fun by Jake Taylor that have been printed as stickers.
Infographics & Handouts
Various informational graphics, cards and handouts created by Jake Taylor for print and distribution.
Booklets, Brochures & Cards
CoGA | Community Impact Report
COGA's Annual Community Impact Report  highlights member company's charitable efforts and measurable impacts on their communities through local nonprofit donations, volunteer hours and various other stewardship efforts and compiles the data in to this yearly report.
COGA | Annual Report
2018
2019
COGA | 2019 Christmas card
Front
Back
AMEP | Trifold brochure
Small front and back tri-fold brochure created to highlight new American Educational Products brands and information internationally.
Business cards

    Photo Editing
www.jakestheanswer.com